The Story Teller- Don't just Tell, please Sell !

To all my viewers, across the world..... Kindly accept my heartfelt gratitude for your support. 

            Today again i have preferred my book self and suddenly seen the Neuro Marketing Book which i purchased 10 years back when i was working in Wipro e Peripherals Ltd.  Today  i read the Neuro Marketing wrote by The Legend Patrick Renvoise & Christophe Morin 

•         Dear Viewers, The above two Legends said that ....The Understanding the "Buy Button" in your  Customer's Brain is not so easy But Both two Legends made it possible in more then that. By this stage of our neuromarketing  journey, you have properly diagnosed the pain of your prospects and discovered what unique claims you can make to position your offering as the best cure. Your next task, then, is to demonstrate that your prospects will get a substantial gain  when they choose your product or your service. 

•            There are over 1,200 books that talks abut the Value Proposition it's likely that you've read some of them. The main point they communicate it that to do a god job in presenting your value proposition, all you need to do is to highlight the higher possible value your solution may bring to your prospect. Unfortunately, they all omit the importance of reaching the old brain. Simply "highlighting" the value is not enough; you have to prove it. 

            {Don't just talk about your gain; Prove it !}   

•             Because it controls out most primitive survival mechanisms, the true decision-maker, the old brain, is especially resistant to adopting new idea's or behavior's. Some research has been suggested that the pain of making change may be harsh as physical torture to some minds. How does one can combat such resistance ? Be tangible and provide hard evidence. you may think that because your product or service provides great value, it should sell itself. If the benefits of your solution are greater then its cost (the gain), your prospects would be foolish not to buy it from you.  However, no matter how much sense (and cents) this solution may make to you, the old brain requires proof. and So on...

        To Remember-

                        Simply talking about your product or service's value is not enough: you have to prove it. Conquer the old brain's doubts with tangible proof of gain through hard work evidence: relevant customers testimonials, demonstrations, contrasting data, and/or a compelling vision. A simple matrix helps you and your customer see concretely the possibilities for financial, strategic, and personal gain, always remember don't just Tell, Sell ! 

                       Hope you like it the story teller kindly comment in case of next part of story you would like to here from us...  Also this is Covid-19 time take care of the yours your family specialy the child's below 14 years and grannies. please wear good quality and best selling mask from Amazon...Buy Now https://amzn.to/32vbC5X   Thanking you. Yours.. Ajay S