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Monday, July 21, 2008

Tata working enviornment for excellent growth

Tata International Experience

When I entered in the Tata Campus It was amassed to me. There is a Great Working Environment over there. In the reception room i seen very nice lines written by the MAHATMA GANDHI -

"A customer is the most important visitor in Our Premise's.

He is not dependent on us , We are depended on him.

He is not an interruption on our work.

He is the Purpose of it.

He is not an outsider on our Business.

He is a part of it.

We are not doing him a favor by serving him .

HE is doing us a favor by giving us an opportunity to do" .

To know about the working style and Work culture and Management Procedure so Lets Start Our journey with The TATA INTERNATIONAL LTD.

Tata International is a national business company of the tata group India's premier industrial House and Country's Largest foreign exchange earner. Established in 1962, This has evolved from an export house into an International business company.

Over an eight of US $ 8.3 Billion Turn Over of the tata group is form export's. In international trading it encompasses the entire value chain from sourcing products to delivery. The company has stakes in a cross- section of business.

It's business lines include Leather,Engineering, and Pharmaceutical products. With the world wide reach provided by a well integrated network that span's the globe, the company have strengthened it's capabilities to souse globally, deliver world class quality,work with global brands, and has developed some key international alliance's for sustaining future growth.

It's major markets are Europe,Africa,SAARC, ASIAN, West Asia,The far east and Oceania.

Tata International is a member of the Tata group - India's best known industrial group with an estimated turnover of US $ 28.8 Billion (equivalent to 3.2 % of Indian GDP. )

Besides its Trading house profile the company has stake's in mines , a five star hotel - Distributorship , Trailer and Railways Wagon Manufacturer's and IT ventures; It has customer support facilities for Tata vehicles, design studio's for leather and warehouses deed across the world.

In tune with the Tata ethos , Tata international is a signatory to the United nations global compact.The R&D division of tata international Leather GBU. The company's only manufacturing operation, fortress environmental projects that look at the future needs of the energy generation from waste and leather processing .

in this respect in 2003 the company won the Rajiv Gandhi award for environmental Protection and in 2005 It won the Teri corporate environmental awards.

VISION
To be an innovative, Socially Responsible, Value Creating Organization,And Having a great Ambition.

MISSION

To be integrated and synchronized organization, focusing on human resources to provide world class products and services.

CORE VALUES
  • Integrity
  • Spirit of Entrepreneurship
  • Agility
  • Passion for Excellence
  • Unity

INTEGRITY:-

We must always conduct our business with Fairness,Honesty, and Transparency. So that we can at all times stand public scrutiny.We will never under mine the heritage of trust that comes with the Tata Brand.

Fourteen Personnel Questions Every Business Plan should Answer

Starting a own business consist of some very valuable tools and techniques Which are beneficial for the start ups.These are some very important Questions which are very much much helpful in the Making of business Plan--------

  • Where are the Founders from?
  • Where have they been educated ?
  • Where have they worked - and for whom ?
  • Where they have accomplished - Professionally and personally - in the past?
  • What is there reputation within the business community?
  • What experience do they have that is direct relevant to the opportunity they are pursuing?
  • What skills , abilities,and knowledge do they have?
  • Hoe realistic are they about the ventures chances for success and the tribulations it will face ?
  • Who else needs to be on the team?
  • Are thy prepared to recruit High -quality people?
  • How will they respond to adversity?
  • Do they have the mettle to make the inevitable hard choices that must be made?
  • How committed are they to this venture?
  • What are there motivations?


Testing Your Business Model


How well do you understand the business model of your proposed enterprise ? Make sure that the model is clear, complete,and logical before you invest more time and money.in particular ,note these tips:
  • Be very clear about your revenue sources and the strength of customer attraction to your product or service?
  • Map Out all tasks that must be accomplished in producing value for customers - either by you or an outsource partner.
  • Translate your model into numbers by estimating revenue figures and associated costs.

After you have done all these things use your model as a thinking tool. Look for weakness .Ask trusted experienced friends assessment of the models feasibility.Test its component parts .For example , use market research to verify your revenues estimates; Determine the interest of your target customers in your product or services , and find out what they are willing to pay for it. If the models calls for outsourcing particular activities in the value chain , confirm that such outsourcing support is available at a cost you can afford.

Think creatively about how key tasks in the value chain could be done better- by producing higher perceived quality,greater customer convenience , faster delivery, or lower cost.In some cases ,beginning distinctively better at only one key task is the ticket to commercial success.

Monday, June 30, 2008

Important Factor of your sales Success



The most often asked question I receive when it comes to sales is -

"What is the single most important piece of advice that you can give me to increase my sales?"

While the answer to that is easy and simple, it is not the answer that most sales people want to hear. Because it's not some magic tool or strategy, but a lifestyle. And in the vast majority of cases, it will require change on their part. If you want to increase your sales by dramatic amounts, 100, 200, 300 or 500%, then you need to start working "on sales" rather than "in sales."

  • Every single world-class athlete, scholar, world leader, etc. dedicates a specific amount of time to further developing their skills by continued learning and practice. That is what you must do as well. But only if you want to truly excel. If you were a physician, would your studies and learning cease after graduating from medical school? If you were an Olympic athlete, would you stop training after you won your first event? Why does Tiger Woods have a coach? These are all questions that help you to understand the importance of investing in yourself in order to achieve greatness.

  • The bad news is that most people, not just in sales, but in all walks of life would rather live in mediocrity than put in the extra effort. But that is also GOOD news! Why? Because it means that if you decide that you actually want to put in a little extra effort to separate yourself from the crowd, the crowd is probably watching Andy Griffith reruns. It has often been said that one of the greatest secrets of the ladder of success is that it is the bottom, rather than the top that is crowded. If you have the desire to rise to the top of the ladder, you can.

  • But first you have to make a decision. You have to decide that you are going to get better and you are going to do what is necessary to get better. You have to determine that you are worth the investment of time and money that will result from this decision. Ask yourself this, if you do nothing to change, will you honestly be any closer to success and financial freedom than you are now? Make the decision to be better. Make the decision to invest in yourself.

  • Achieve their goals in their business, their careers and their lives. As an author, teacher, mentor and helper, he desires to see everyone reach their true potential. You can learn how to live your dreams by visiting Selling More Through Product Conviction.

  • A common question in the mind of salespeople is how to "close" more sales. Obviously, the more sales you have, the more successful you are, and so when you go through the sales literature - the books and tapes and seminars - it offers a slew of methods to "close" better. From the simple to the complex, the subtle to the direct, the passive to the aggressive, there are almost as many closing "techniques" as there are salespeople.

  • There are a few basic closing tools, however, that fall outside of the category of technique and are much more fundamental. One of the most important and powerful closing tools available is very simple and very powerful: product conviction. You must like the product or service you are selling. In fact, to be really successful, you must straight out love it.

Why is believing in what you provide critical to sales success? Sales is really a transfer of enthusiasm from salesperson to customer. All of the different communication techniques that salespeople use are really designed for one main purpose - to convey the enthusiasm for the product or service to the customer. It's very challenging to transfer something that is not there; therefore the stronger that product conviction is, the more effective the salesperson can be at communicating it to the customer.

  • Enthusiasm, by the way, does not mean that you have to be super-excited and bouncing off the walls, that is a common misconception. What it does mean is that you have a rock-solid core of belief about what you provide to your customers and its benefits to them. You can't fake this belief; it is easy to tell when someone is trying to sell you something they don't believe in themselves.
  • It doesn't mean that you are blind to reality; you don't have to think that your product or service is perfect and that it can do anything and everything. What you have to believe is that you have the best option available for your customers to solve the challenges that are facing them. You have to believe that you have the best solution.

There are a lot of ways to increase your product conviction. Really learning your products and services inside and out is the first step. Become an expert in your product, and then go beyond to become an expert in your industry. Know where your products and services fit in.

  • Use your product or service as much as possible yourself. And talk to people that are your biggest fans - your customers. They are the ones that give you their money in exchange for your products and services - so they obviously have value for it. They are the ones that use your products and services a lot and the more you talk to your current customer base, the better. Their stories will be an effective way of building your confidence, and also a great way to convey that confidence to others.

When you have rock-solid belief about the products and services you sell, you don't have to be as concerned with how good you are at "closing" techniques. Yes, you still have to know how to communicate effectively, but once you have transferred your enthusiasm, it's not a matter of if they would like to buy, but rather when and how much.

  • Letting them invest in what you offer becomes a natural extension of them understanding how great it really is. And that is a powerful close.

Sunday, June 29, 2008

"All MARKETERS are LIARS" - Seth Godin at Google

Just came across an interesting video by Seth Godin, the author of best selling book Permission Marketing, The Dip and many more.

Check out the video below:




Saturday, June 28, 2008

Indian Thought Leader where stand.......

The thought leader of Indian scenario makes a developmental aspect of think innovative ideas and implement into.Where are India's though At leaders? news Is India producing original thought leadership on human resources and innovation? Where are the Indian business leaders who can inspire innovation and build a long term competitive edge? By Steve Manallack. but

  • How many Indian businesses are using the current outsourcing boom to lay the foundations for their long term success through innovation and knowledge? Some of the larger companies are, that is well known. But how many businesses are just too busy getting on with the job? If too many are just coping with current demands, just getting on with the job, then they are laying shaky foundations for the future.

  • in some aspect It must be tempting for business and government leaders to feel either confident or overwhelmed by demand. After all, positive indicators for the Indian economy are a stable 8-per cent annual growth, rising foreign exchange reserves of more than $150 billion, a booming capital market with the "Sensex" just short of the 11,000 mark, flowing foreign direct investment in excess of $10 billion and a 25 per cent surge in exports. What a great success story is it.!

But it would be potentially tragic for the Indian economy in the long term if current leaders felt that they had got it all, or that they had too much to do or that the current success story will just keep on flowing. Busy as these leaders are, they must use the good times to find time for innovation, because without this leadership, where will the Indian economy be in 10 or 20 years time?

We often debate whether
"what you know" or "who you know"
are the most important for success, yet in many ways this is a false debate. After all, to succeed in business you need both; but to truly succeed long term you need to build an innovation and knowledge driven organization.

Today, it is the ability that a company has to assimilate and act on change that will determine its fate. Dr Sattar Bawany is the leader for Mercer's Singapore Global Information Business and he urges organizations to develop an innovative knowledge driven culture through:

1. Introducing and managing innovative thinking

2. Promoting "Entrepreneurship"

3. Training and support for information sharing

4. Creating a climate pro knowledge and innovation

As Dr Bawany says : -

"If a knowledge management system is right for your company, the benefits seem endless,"

But he also warns that in order to see results a company should have the proper training, technology and employee cooperation.

One of the challenges most organizations face is getting employees to share knowledge. Many of us believe "knowledge is power" so we hang on to it. A key here is to ensure that there are obvious benefits in sharing what you know. Communication is essential to show that knowledge sharing helps us all become more productive.

In this aspect This sharing of knowledge can only happen in a climate of trust, so senior management must earn that trust and demonstrate the benefits.

Too many organizations see technology as the "driver" of knowledge management, but like all management the real driver is people. Technology is the enabler in many cases, but people are central to the process. There is a tendency for too many senior management to have a form of blind faith in technological solutions without thinking through the people processes.

Dr Bawany points to a key benefit:

"When knowledge management is implemented effectively, encouragement is given to the free flow of ideas, which in return fosters innovation and a high retention rate for employees."

So, in this case how do you promote innovation?The challenge for Indian business management is to open its mind and the minds of its key people. Many of us are risk averse and do not readily share information and knowledge.

A good way to get this happening is to communicate and publish stories about role models who do openly share knowledge, or to provide success stories and best practice examples. You might need to do this again and again, over some time, before the light goes off and your people pick it up it is noted.

Then you will need to address reward strategies, processes and systems, how to support people with ideas, how to build innovation groups and so on. But it all begins with communication.

  • The main thing is This strategy also helps ensure you get the best out of the people you already have on the payroll. India must be recruiting more than any other country right now, but the problem has got to be a "competence gap" - can you find more and more people with the competence you need? This is another good reason to generate innovation from inside, so that the people you already have develop with your business or organization.
  • In the business For many CEO's these issues of human resources and organization building are the hot points today. While these CEO's look further afield for talent, they also have to focus on those already on the payroll and ensure that these people become more valuable over time.
  • It comes back to the communication ability of the CEO, enthusing their leadership team, encouraging innovation, appealing to partners and customers and selling the message of knowledge sharing at all levels. Too many are not well equipped or well trained for this communication role.
  • We need a new wave of Indian management thinking on these key issues of human resources, internal communication and innovation. We need Indian CEO's who have the ability to get the message across, to describe the present and paint the picture of the future. In other words, CEO's who can communicate in a way that inspires. You will not do this with detailed power point presentations and endless statistics, because this communication has to draw on a passion for innovation.
  • Just consider how these issues really took off in the US during good economic times of the 1960s and 70s, with the emergence of thought leaders, research and extensive dialogue across innovation and management.
  • For many CEO's in the US, the task of motivating others and capturing the spirit and soul of innovation took as much as 50 per cent of their time.
  • They made speeches, talked to groups small and large, went back time and again to their staff, went on the media, took every opportunity to get their message across. Is this focus on communication for change happening among contemporary Indian CEO's, too?

when i was searching in the net then i have get this information from the site domain-b.com the writer of this site having good though if Indian scenario i have same like feeling and i am able to enhance it .

  • The emphasis for these leaders in the US was on how to build their own ideas and approaches, instead of just borrowing from the world. Is this happening today in India? Is India producing original thought leadership on human resources and innovation?

If this leadership is not happening, India will be wasting a unique opportunity to use current growth for future success and groth of any person and a firm.

Management Thought's

There are a lot of things which comes under in management.if we talk about personnel life and professional life. we just find that there is a lot of difference's between both . in this aspect same thing is useful in personnel life and it has no value in professional life and viseversa.

human being's are known by not only from his/her profession but also from emotion.we can see in every moment a person is taking differ-2 decision in same situation . but the question is why ? it has specific reason to understand and use it in your decision making process , These are some management thoughts which is very useful for professional ---

1] Researchers have demonstrated that human beings make decisions in an emotional manner and then justify them rationally. Furthermore,we now know that the final decision is actually triggered by the old brain, a brain that does't ever understand words.

2] Increase your selling probability by triggering the only six stimuli that reach the true decision-maker.The old brain responds to only six stimuli , incorporating these six stimuli will give you fast access to the old brain and will immediately improve your ability to sell,market and communicate. six stimuli are as follows Self centred, Contrast,Tangible input,Th beginning & the end,Visual stimuli,Emotion.

3] will directly increase your chances to sell if you follow the four fundamental steps-

(a) Diagnose the pain to craft a message that concretely shows how you can eliminate it.

(b) Differentiate your claims by showing the contrast between you and your competitors.

(c) Demonstrate the gain that your solution provides to your prospect.

(d) Deliver to the old brain in a way that has maximum impacts.

4] Avoid mistakes of attempting to sell to soon. Not having a through diagnostic is like trying to prescribe medication for someone when you don't even know their symptoms.

If you begin to describe the features and functions of your solution without taking the time to evaluate the pain of your prospect, He or She may end up believing your solution is too specific or too narrow, and therefore not effective in curing the pain. Above all else, your solution must address your prospects deepest pain.


5] Assess whether the pain is financial,Strategic,or Personal. Learn to detect and focus on the high intensity pain. Focus on the most time sensitive pain areas.

Ensure that your prospect acknowledges his/her pain. Starts your sales process with open ended questions,Use diagnostic dialogue as a shortcut to assess the main pain of your prospect.Selling without a thorought diagnostic is like providing a cure when you are not sure what the disease is .

Tuesday, June 24, 2008

IMPACT BOOSTER : Less is More !!!

in present scenario every things are keep on changing day by day so the work style of every work should also change for getting best output. according to Mr. George Washington -


"Let you discourse with men of business and comprehensive "

Dear's i would ask a simple question from you, Is There anything else you can do to maximize your selling probability? The answer is is yes : make your massage shorter.


  • Imagine you are selling a product that has one hundred individual features. and your product is having a lot of plus points that you can told to the consumer, These one hundred features could easily be converted into thirty benefits,which in turn ,could cure ten of your prospects pain. Isn't it obvious, then that you should sell these ten cures.

NO, That was a trick question . You should focus only on the top three, or even simply the number one benefits that would cure your prospect number one pain . every body in this situation follow this principle to sell his/ her product .Why because your prospects old brain likes to keep in simple


So generally we use that method that would be less cost and that can b easily understandable. Your survival brain likes to see the best choice at a glance because the time and energy required for analysis tend to cloud issues and slow things down . I

t trends to think thoughts like,

" if I buy a product that is more complex , the probability that something will go wrong is higher. if this vendor is selling a solution that offers so many options ,may be i just need a simpler ,less expensive solution."

So instead of giving your prospects all the reasons why they should buy from you, just focus your message on your one to three claims that address their top pain.

  • The message comes in this context is not only best utilization of available resources but also minimum amount of input and maximum amount of output. " Less is More" means you must remove anything from your message that has no direct value for your prospects .

  • Make every element in your message count. Go for quality instead quantity. Look at your message from the viewpoint of your prospects and ask yourself: "So what ? Will this piece of information"


in his book of neuromarketing Patrick Renvoise with his friend defined the better why how we can get best result from the minimum and qualitative inputs .

in present time every body want to get success in very short time and with the help of less effort but this thinking can be achived through the though engine and the important thought is made by me is associate the work style mde by you. in the present sceneria a person who have a lot of things to do but he can't do because he is not going through the real chain.

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